Consumer behavior and marketing strategy
| Permalink: | http://161.53.241.124/Record/nsk.NSK01000571693/TOC |
|---|---|
| Glavni autor: | Peter, J. Paul (-) |
| Ostali autori: | Olson, Jerry Corrie (-) |
| Vrsta građe: | Knjiga |
| Jezik: | eng |
| Impresum: |
Boston [etc.] :
McGraw Hill : Irwin,
cop. 2005.
|
| Izdanje: | 7th ed |
| Nakladnička cjelina: |
McGraw-Hill international edition
McGraw-Hill/Irwin series in marketing |
| Predmet: |
Sadržaj:
- Bilješka o autorima: str. [VIII-IX]