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LEADER |
01200nam a2200289 i 4500 |
001 |
NSK01000933453 |
003 |
HR-ZaNSK |
005 |
20160919105613.0 |
007 |
ta |
008 |
160512s2014 xxu 001 0 eng |
020 |
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|a 9781466658806
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035 |
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|a (HR-ZaNSK)000933453
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040 |
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|a HR-ZaNSK
|b hrv
|c HR-ZaNSK
|e ppiak
|
080 |
1 |
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|a 366.1
|2 MRF 2011.
|
080 |
1 |
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|a 658.8
|2 MRF 2011.
|
245 |
0 |
0 |
|a Handbook of research on consumerism in business and marketing :
|b concepts and practices /
|c [edited by] Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni.
|
246 |
3 |
0 |
|a Consumerism in business and marketing
|
260 |
|
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|a Hershey :
|b Business Science Reference,
|c cop. 2014.
|
300 |
|
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|a XXIX, 638 str. ;
|c 29 cm.
|
490 |
0 |
|
|a Advances in marketing, customer relationship management and e-services (AMCRMES) book series,
|x 2327-5502
|
504 |
|
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|a Bibliografija: str. 537-626 i uz svaki rad.
|
504 |
|
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|a Kazalo.
|
650 |
|
7 |
|a Konzumerizam
|2 nskps
|
650 |
|
7 |
|a Ponašanje potrošača
|2 nskps
|
700 |
1 |
|
|a Kaufmann, Hans Rüdiger
|4 edt
|
760 |
1 |
8 |
|t Advances in marketing, customer relationship management and e-services (AMCRMES) book series
|x 2327-5502
|w nsk.(HR-ZaNSK)000921792
|
998 |
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|m eemk1609
|c zvdo160919
|