Corporate social responsibility in the digital age

Permalink: http://161.53.241.124/Record/nsk.NSK01001135663/TOC
Ostali autori: Adi, Ana (Editor)
Vrsta građe: e-knjiga
Jezik: eng
Impresum: Bingley : Emerald, 2015.
Nakladnička cjelina: Developments in corporate governance and responsibility ; vol. 7
Predmet:
Online pristup: https://www.emerald.com/insight/publication/doi/10.1108/S2043-052320157
Sadržaj:
  • Introduction to corporate social responsibility in the digital age
  • Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi
  • The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen
  • Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi
  • Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Rosca, Andrei Claudiu Sarau, Andreea-Angela Vontea
  • How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay
  • CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen
  • Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay
  • Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore
  • Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho
  • A synoptic research overview of CSR amongst Romanian managers / Dumitru Bortun
  • CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Crisan, Alexandra Zbuchea
  • Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou
  • CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay.